SMSF Podcast Show – Episode #5
Podcasts / Professionals / SMSF / Social Media

SMSF Podcast Show – Episode #5

Building your SMSF engagement strategy The dynamics and demographics of the self-managed super fund sector are changing at a fairly rapid rate.  Statistics show a growing number of new SMSF trustees in the late Gen X and early Gen Y categories – 4 in every 10 new self-managed super fund members under 45 years of … Continue reading »

Building your SMSF social media strategy (Part 2 – Strategy & Implementation)
Professionals / SMSF / SMSF Strategy / Social Media

Building your SMSF social media strategy (Part 2 – Strategy & Implementation)

In Part 1 of building your SMSF social media strategy, we discussed the importance of laying the foundations.  Having identified where your clients are having conversations online, where and how your business or industry is discussed online, it is now time to develop and implement your social media strategy to build engagement with SMSF trustees. … Continue reading »

Building your SMSF social media strategy (Part 1 – Laying the foundations)
Professionals / SMSF / SMSF Strategy / Social Media

Building your SMSF social media strategy (Part 1 – Laying the foundations)

Putting together an online strategy to attract the growing number of self-managed super funds is a critical part of any SMSF business plan.  Industry research shows a continued trend with self-directed individuals moving towards SMSFs – these individuals have fairly clear direction themselves about investing and saving for retirement.  Much of their initial research is … Continue reading »

VIDEO: Aaron talks to Andrew Daddo about the rise of social media with SMSFs
Opinion / Professionals / SMSF / Social Media

VIDEO: Aaron talks to Andrew Daddo about the rise of social media with SMSFs

Aaron talks to Andrew Daddo about his presentation, “The role of social media with SMSFs” at the 2013 SPAA National Conference in Melbourne (recorded 14 February 2013).  In this discussion, Aaron talks about the growing impact social media is having on the SMSF profession and how it can be used to build stronger client relationships … Continue reading »